Retail & eCommerce Marketing
Retail & eCommerce Marketing That Grows Every Channel
Shoppers move between search, social, marketplaces and your stores before they buy. KMI is a retail marketing agency that connects those channels so more browsers become buyers, and more buyers come back.
Rising ad costs make every sale harder to earn.
Paid social and shopping ads cost more each year, marketplaces take a big cut and abandoned carts pile up. Retailers that grow profitably own more of their traffic and turn first-time buyers into repeat customers.
- Return on ad spend falling every quarter
- Product pages that don't rank or convert
- High cart abandonment on mobile
- Little repeat purchase from first-time buyers
Quick answer
What are the most effective eCommerce marketing strategies?
The most effective strategies combine SEO for product and category pages, Google Shopping and Performance Max campaigns, creative-led paid social, email and SMS flows for abandoned carts and repeat purchases, and ongoing conversion optimization. A retail marketing agency adds local inventory ads and store-level SEO for brands with physical locations.
Retail and eCommerce marketing services
Product & category SEO
Rank the pages that sell, with structured data, reviews and helpful buying guides.
Google Shopping & PMax
Feed optimization and campaigns managed for profit, not just revenue.
Paid social
Creator-style video and catalog ads on Meta, TikTok and Pinterest.
Email & SMS flows
Welcome, abandoned-cart, post-purchase and win-back flows that run automatically.
eCommerce growth marketing
Faster product pages, a simpler checkout and testing that lift conversion rate and order value.
Retail digital marketing
Store pages, local inventory ads and Google Business Profiles for every location.
Specialist pages
Retail & eCommerce marketing by specialty
Case study · Beauty & eCommerce
Milani Cosmetics
Social media, web development and digital strategy that took Milani from 300K to over 2 million followers, with 6x online sales and 9x monthly engagement.
- 2M+
- followers, up from 300K
- 6x
- increase in online sales
How we get you results, step by step.
- 01
Growth Audit Week 1
We score your search, experience, technical foundation and reputation, including AI visibility.
- 02
Growth Plan Week 2
A prioritized roadmap with targets, budget and timeline. Yours to keep either way.
- 03
Build & Launch Weeks 3–8
Website, campaigns and automations go live.
- 04
Optimize & Scale Ongoing
Monthly reporting, AI-driven insights and continuous testing.
Retail & eCommerce: frequently asked questions
Which platforms do you work with?
Shopify, WooCommerce, BigCommerce, Magento and custom builds, plus Amazon and other marketplaces.
Can you help with both online and in-store sales?
Yes. We track store visits from ads and run local campaigns for each location alongside your online store. For gift retailer Swoozie's, our social, SEO and advertising work lifted website traffic 98% and online sales 20% year over year.
How do you measure eCommerce marketing services?
Revenue, profit-based return on ad spend, conversion rate, average order value and repeat purchase rate, reported monthly.
How much budget do we need?
It depends on your catalog, margins and growth targets. We separate management from ad spend and recommend a starting budget in your free growth plan based on what your margins can support.
How fast can we see results?
Feed fixes, shopping campaigns and email flows can move sales within the first month or two. Product and category SEO compounds over three to six months.
Ready to sell more, more profitably?
Get a free eCommerce growth plan with a store audit, an ad account review and a list of quick conversion wins.
Or call +1 (770) 525-4002